About the project

Web page of the BIPO KLUB

Or how does the website, loved both by children and parents, look like.


BIPA Croatia


Design, copywriting, content, digital



Moglo Neuralab


BIPO KLUB is a loyalty program for expectant mothers and parents with children 0-3 years old. Up until now, BIPO KLUB enabled great discounts for baby assortment in BIPA and a new website was launched to offer equally valuable, welcome advice and useful information on parenting. Our task was to help build a new website that would become a great source of information for mums and dads from all over Croatia.


When we’re talking about great projects with this client, there is no room for baby steps. By launching a new website, BIPO KLUB soon got a new, more imaginative, and playful look, and we proudly signed a more creative design and more relevant content.



registrations within the first 24 hours

4 m 7 s

average blog post reading time


subscribers within the first week of web launch

1 m 44 s

average time reading the pregnancy by weeks articles

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