Actually, they like it so much that they had to put it on their website.
Here’s what they said: The IKEA Sneak Peek Invitation. Agency I TO NIJE SVE! and IKEA teamed up for a creative solution for the invitation to a IKEA store opening event for 149 journalists. But how to make the invitation be part of the event and not just an invitation note to it? What if the invitation alone could be a sneak peek opportunity itself? The solution: A Sneak Peek Box.
Or maybe they quoted us for that. Yes. Probably it was that.
Anyways, see how it looks.